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BUILDING SOMETHING / ILLUSTRATIVE STORY

We built the answer.
Forgot the question.

A polished product. An enthusiastic launch. A problem nobody needed solved.

A fictional example for reflection. Not a real community submission.

The attempt

A small team spent months building a planning app around the features friends said they liked.

What went wrong

Compliments were mistaken for commitment. Few people changed their routine to use it.

What travels

Watch people solve the problem today. Test whether they will change their behavior before investing in more features.

Fictional example. A useful question, not a universal rule.

TAKE IT WITH YOU

What would count as evidence that someone really needs your idea?

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